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Blog @ Vexceed

Actionable insights and knowledge to grow your brand through digital engagements.

Weekly Tech & Business News

WEEKLY TECH AND BUSINESS NEWS ROUNDUP

We scour the internet to bring you the scoop on what’s hot and trending in tech and business weekly. Here is your weekly tech and business news roundup. How the UK Has Set its Sights on Becoming a Fintech Haven in the Wake of Brexit Significant policy changes and reform of London’s company listing regime in the wake of Brexit is set to spark a ‘digital big bang’ in the UK in a bid to accelerate the growing fintech industry within the nation — according to a recent, government-commissioned review. Read more… Flutterwave and its CEO, Olugbenga ‘GB’ Agboola, face

5 Ways A Digital Marketing Agency Can Help Grow Your Business In 2022
Digital Marketing

5 Ways A Digital Marketing Agency Can Help Grow Your Business In 2022

5 Ways A Digital Marketing Agency Can Help Grow Your Business In 2022: Digital marketing has come to stay and dare we say, is the trusted marketing engine of many business large and small. The world is fast evolving and marketing now looks nothing like the old and traditional kind the older generation grew up with. Its safe to say that most traditional marketing tactics are now being phased out in favor of digital marketing tactics. All the valuable brand you can think of are online now, resorting to more than one online advertising tactics. Brands like Coca-Cola, Apple, Samsung,

A Detailed Guide To Marketing Your Mobile App
Digital Marketing

A Detailed Guide To Marketing Your Mobile App

A Detailed Guide To Marketing Your Mobile App: Mobile apps are an active platform where you can establish a defined relationship with your customers which should be prioritized. With the high rate of people on social media, marketing an app will be a piece of cake if you employ the right strategies. The media is a large marketplace with lots of competition, and people pitching ideas daily. To get the attention you seek, you must be intentional to stay steps ahead of your competitors. To that effect, read on for a detailed guide on the effective ways to market your

How Can Video Marketing Improve Your Business In 2022
Uncategorized

How Can Video Marketing Improve Your Business In 2022?

How Can Video Marketing Improve Your Business In 2022?: Video is one great way to speak directly to potential clients. It bridges the gap between you and the audience and connects you with them faster. Video speaks louder than text. Have you been trying to reach as many audiences as possible? Start utilizing videos for every product or service you market and you will see the difference. The results are outstanding. People are captivated more by videos than text. It is a sure and faster means of passing a message across to audiences of varying demographics.    Many small business

how does blogging help grow my business
Blogging

How Does Blogging Help Grow My Business?

How Does Blogging Help Grow My Business? The primary goal of any business is to achieve a transaction with a consumer and before that can be done, your business needs to be seen by the people who are craving for your product, service or offer. Blogging is one of the most effective ways to get your business seen by an audience. However, when it comes to blogging, you cannot afford to be lazy or promotional. When you set up a blog, your major aim should be focused on providing value that is related to your niche. You do this by

how to create snackable content for 2022
Content Marketing

How to Create Snackable Content for 2022

What is Snackable Content? And How to Create Snackable Content for 2022: Snackable content is considered the hot cake of content marketing at the moment. It is quick to create and mobile-friendly. This is why today’s scroll-happy digital audience can’t get enough of it. Consisting of short videos, animated gifs, infographics, as well as memorable memes, they quickly becoming an integral aspect of your broader content and social media strategy. No doubt, snackable content isn’t just the typical run-of-the-mill content you create. On the contrary, it has a definite job to do for your brand; from amplifying your voice, to

Content Quality Vs Backlink Quality Which Matters More
SEO

Content Quality Vs Backlink Quality: Which Matters More?

Content Quality Vs Backlink Quality: Which Matters More?: Reaching the target audience is essential in every business and to achieve that, one has to utilize SEO. Acknowledging the importance of Search Engine Optimization as a business owner is the first step to take in any business venture for it to thrive. That said, over to the main topic, between content quality and backlink, which matters more? There has been lots of debate on this matter, as people do not know which one should be put first, content quality or backlink quality. Marketers and those who run websites are mostly affected.

What to Know About the Metaverse: The New Future of Digital
Digital Marketing

What to Know About the Metaverse: The New Future of Digital

What to Know About the Metaverse: The New Future of Digital-The concept of metaverse has been long in the process even before Zuckerberg rebranded it, and from the look of things, this new technology has come to stay. A lot of people may be wondering what exactly “Metaverse” is, why is it so talked about, and why do most companies show interest in it? Metaverse is the future, you will get to know more about this great technology as we go further. What is the Metaverse? Metaverse is a network where people are mutually joined in a virtual world, where

Why Digital PR Is Important For Business Owners
Digital Marketing

Benefits of Digital PR for Business Owners

Benefits of Digital PR for Business Owners: Digital PR is a key formula in every successful business promotion strategy. Digital PR is an online technique used by business owners to boost their brand awareness, digital footprint, and gain more views. It is usually accomplished with the aid of bloggers, mobile marketing, social media influencers, journalists, and other digital tools, to publish and promote your business online. This in turn helps generate multiple impressions and brand recognition during your marketing campaign cycle. Digital PR is similar to content marketing where tactics are implemented to gain results such as, multiple backlinks, increase

11 Reasons Why You Need a Digital Strategy in 2022
Digital Marketing

11 Reasons Why You Need a Digital Strategy in 2022

11 Reasons Why You Need a Digital Strategy in 2022: Implementing the right strategies can help your brand stand out, and make more sales in 2022. Of course, you need to be strategic about marketing your brand. Using digital marketing platforms, including Social Media can help you make considerable growth in your business revenue. In this article, we discuss the 11 most important reasons why your brand should use digital marketing strategies to expand more in 2022. The Importance of A Digital Strategy in 2022 Here are some of the reasons why you need to be more intentional about online

10 Digital Marketing Trends for 2022
Digital Marketing

10 Digital Marketing Trends for 2022

10 Digital Marketing Trends for 2022: Can you pinpoint where online marketing trends are going in 2022? That appears to be one of the major questions on marketers and entrepreneurs alike. to answer. From what we know, the restrictions in certain areas of digital advertising will be higher this year. Following the Facebook Analytica scandal and the skepticism by online platform users over the privacy of their information, you can expect stiff regulations on the use of users’ data across platforms in 2022. In this article, we delve into the top 10 trends we expect to dominate the digital marketing

Why digital marketing is important for entrepreneurs
Digital Marketing

Why Digital Marketing is Important for Entrepreneurs

Why Digital Marketing is Important for Entrepreneurs: As an entrepreneur, the most important goal you’ll be looking to achieve is growing and expanding your business. In order to reach that target, you’ll need to employ the precise and excellent marketing techniques that digital marketing offers. If you haven’t started making digital marketing a part of your business, then you could be seriously limiting your business’s growth potential. The numbers do not lie. More and more people use the internet every day and so do your potential customer base. If well utilized, digital marketing for entrepreneurs can be the goose that

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